Articles of the Day
Posted in Internet, Digital Media & Software, News on March 16th, 2007 by daveliuEarnings: ROO’s Revenues Rise, But So Do Operating Losses - Online video aggregator ROO Group (OTC Bulletin Board: RGRP) reported 4Q revenues of $3.75 million, a 100 percent increase over its 4Q05 revenue of $1.87 million. The company’s results also improved over 3Q06 revenues, gaining 68 percent over that quarter’s $2.23 million. For the year, revenues were $9.77 million, an increase of 45 percent versus 2005’s total $6.61 million. But, in addition to growing revenue, Roo’s string of operating losses also grew. ROO reported 4Q net operating losses reaching nearly $4.99 million ? compared to $2.90 million in 4Q05 ? and $14.63 million for the year ? compared to 2005’s $8.96 million net loss.
Yahoo Rolling Out Chinese Flickr Version In ‘07 - For anyone who noticed Flickr’s help wanted post on its company blog seeking translators, here’s why: Yahoo will start a Chinese language version of its photo-sharing site Flickr this year as the company looks to expand other user-generated content sites, such as Del.icio.us, Reuters reports. Yahoo is also coming out with Chinese versions of its email and Yahoo Groups services.
Google Stock Strong, Despite Viacom Suit: RBC Capital - Despite Viacom’s $1 billion lawsuit against it, Google’s prospects remain solid on the strength of a change to the quality score algorithm that lowers minimum bids for high-quality ads and increases minimum bids for low-quality ones, RBC Capital Markets maintains in a report released Thursday.
Bud.TV Sputters After Launch: Experts Assess Why - Anheuser-Busch grabbed marketers’ attention when it unveiled a $30 million plan to challenge Hollywood with a branded digital entertainment network. Now, as the network languishes following a splashy Super Bowl debut, Madison Avenue evaluates why.
IAB Urges Congress To Reconsider Spyware Legislation - The Interactive Advertising Bureau and other industry groups on Thursday urged Congress to reconsider “spyware” legislation that they believe would hinder e-commerce and consumers’ free exchange of information.
Study Finds ‘Relevance Gap’ in Pharma Digital Marketing - The findings of a new study exploring the use of digital media tactics by pharmaceutical marketers find a startling “relevance gap” between how most in the industry use Web 2.0 technologies in their own lives versus how they incorporate them professionally. Opportunity abounds.
Newspaper Web Ad Sales Hit $2.7 Bil, Up 31.5% for 2006 - Advertising on newspaper Web sites increased 31.5% to nearly $2.7 billion, the Newspaper Association of America reported Thursday. On the print side, however, ad revenues of $13.2 billion reflected a 3.7% decrease for the year.
Display Ads Still Get the Job Done - Static ads remain an important arrow in the online marketing quiver. eMarketer senior analyst and online ad specialist David Hallerman estimates that budget share for display and classified ads will remain relatively flat through 2011, with paid search inching up and rich media and video gaining sharply. A December 2006 study by Datran Media revealed that display ads remain an important tactic for US marketers, behind only e-mail and search marketing. In fact, display ads were named as important by more than twice as many respondents as online video.
One Third of Internet Users Have Logged on Wirelessly - According to the Pew Internet and American Life Project, Some 34% of internet users have logged onto the internet using a wireless connection either around the house, at their workplace, or some place else. In other words, one-third of internet users, either with a laptop computer, a handheld personal digital assistant (PDA), or cell phone, have surfed the internet or checked email using means such as WiFi broadband or cell phone networks.
Microsoft’s Enterprise Search “Promotions” - It’s something Microsoft started discussing about a year and a half ago that never quite came to fruition: compensating users with coupons, prizes and money for using Windows Live Search. That idea has now resurfaced, but the focus has shifted to large enterprises. According to the so-called “Microsoft Service Credits for Web Search” PowerPoint presentation: “Your organization can earn credits for Microsoft Web searches and redeem them for Microsoft or preferred partner deployment and training services.”
NPR Leads Fight Against Web Radio Royalties - With a little help from its friend, Internet radio is fighting back against the Copyright Royalty Board’s decision to implement a harsh new fee structure. Luckily, Webcasters have National Public Radio on its side. On Friday, public radio officials will file a petition to get the CRB to reconsider. If that fails, NPR has vowed to bring legal action against the oversight body, which was created by Congress to settle royalty disputes in the music business.
Six Columns Digital Marketers Must Read - Max Kalehoff lists what he considers to be his six most critical articles of analyses for online marketers.
AOL Withdraws $900 Million TradeDoubler Bid - After tons of trouble from TradeDoubler shareholders, AOL has withdrawn its $900 million bid for the European provider of online marketing and sales solutions. This came after AOL failed to gain the approval of 90 percent of shareholders.
Bravo Makes First Media Buy Of Its Own: Acquires TelevisionWithoutPity.com - NBC Universal’s Bravo is expanding its online content―and its snark factor―with the acquisition of TelevisionWithoutPity.com, a site with the motto “spare the snark, spoil the networks.” Bravo’s homegrown online portfolio includes BravoTV.com, and Trio suite BrilliantbutCancelled.com, getTRIO.com (broadband), OUTzoneTV.com. TWoP will keep its own url and its own editorial identity but will be linked to the Trio suite.
Washingtonpost.Newsweek Interactive Buys Student-Run DC Shopping Newsletter - An interesting acquisition by Washingtonpost.Newsweek Interactive, the online arm of the WaPo company, and possibly a pre-cursor of more such smaller local deals to come: it has bought out ShopDC, a Washington, DC shopping and fashion newsletter and website guide founded by MBA student Zoey Rawlins. It has now been relaunched as DC Scout. Financials of the deal were not disclosed.
Tom Group Offers To Buy Out Tom Online For $201 Million - Chinese company Tom Group has offered a proposal to buy the shares of Tom Online currently listed on the Hong Kong and Nasdaq share markets, reports Bloomberg. Tom Group already owns 65.7 percent of Tom Online, which sells mobile content in the Chinese market, and has offered to pay a total of HK$1.57 billion (US$201 million) for outstanding Tom Online shares, with the exception of the 10 percent stake owned by independent investor Chau Hoi-shuen.
New York Observer’s Parent Buys PoliticsNJ Site - We missed this on Friday: Observer Media Group, owner of the weekly New York Observer, has bough out political news and community site PoliticsNJ. Observer owner and publisher Jared Kushner bought the site a month ago and it relaunched last week. Last Monday he hired a new editor; over the next days he signed former Governor Christine Todd Whitman and former U.S. Senator Robert G. Torricelli as columnists, says this NYTimes story. Kushner bought NYO for a reported $10 million in 2003.
Digital Marketer Viewpoint Buys Makos Advertising - Interactive marketing agency Viewpoint is finalizing plans to acquire Makos Advertising, a full service agency that primarily works in broadcast video. Viewpoint’s purchase of the Austin, TX.-based agency is part of a strategy to offer clients a range of cross platform campaign capabilities. In particular, Viewpoint plans to absorb Makos’ line of broadcast and in-house digital advertising production services with the New York firm’s Unicast product group.
Daily Mail Group Buys Majority In Croatian Jobs Site, And Buys Slovakian Motors Site - Northcliffe International, a division of the Daily Mail & General Trust in UK, has made two small acquisitions, with the toal value below $10 million: it bought a majority stake in the Croatian job search portal MojPosao. It bought a 60 percent share in the company. The portal has an 85 percent market share for online intermediating in job searches in Croatia.
Google Buys Data Visualization Tool Trendalyzer; Adscape Sale Official - Google has done a software acquisition: it has bought data visualization software Trendalyzer from its parent company Gapminder. It is now making the tool available for free here. From Gapminder’s blog: “Gapminder’s Trendalyzer software unveils the beauty of statistics by converting boring numbers into enjoyable interactive animations. We believe that Google’s acquisition of Trendalyzer will speed up the achievement of this noble goal.